Jeanine Lobell, the founder of STILA, lived in Sweden as a child and went to London at the age of 18 to attend makeup school. In 1994, she married Anthony Edwards, one of the leading actors of the long-running series ER, and launched her makeup brand “Stila” at the urging of her friends. “Stila”. She says, “Originally, I was just mixing some personal makeup for a friend, thinking it was a weekend errand, but I didn’t expect the inspiration to be overwhelming.” Different from the pragmatic and simple packaging of ordinary makeup artist brands, the STILA brand exudes a fresh and lively girlish flavor. In 1999, STILA was acquired by Estee Lauder Group and resold to SunCapital Consortium in 2006. In 2006, STILA was sold to SunCapital Consortium.
